shanestetter shanestetter
  • 23-03-2019
  • Business
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The group of people to whom a product is marketed, based on their age, gender, income or other factors

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saturns
saturns saturns
  • 23-03-2019

Hello there!

The thing you are describing is the target group. The group to which your product is geared to and who you are trying to sell to is your target group.

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MrDay
MrDay MrDay
  • 23-03-2019

This would be the target market. It is also called an ideal customer and can also be known as a customer avatar.

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